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Archive for October 2020

The Jameson Files 117 – Marketing: Are You Putting in the Work to Build the Value?

By Carrie Webber, Owner, The Jameson Group | October 21, 2020 | 0
Marketing - are you putting in the work to build the value?

Carrie Webber (00:23): Hi everyone. Welcome back to The Jameson Files. I’m Carrie Weber and I’m your host. And I am here with two of my teammates. Nate Porter is…

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The Jameson Files 116: Marketing – Where do I even begin?

By Carrie Webber, Owner, The Jameson Group | October 21, 2020 | 0
Episode 116 Where to start on your dental office marketing efforts

Welcome everyone to the Jameson files. I’m Carrie Webber. And I’m your host for the Jameson Files podcast. I’m joined today by Jameson’s chief marketing officer, Nate Porter. So Nate,…

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The Jameson Files 115: Scheduling – Are You Preparing for Feast or Famine?

By Carrie Webber, Owner, The Jameson Group | October 21, 2020 | 0
Jameson Files 115 - Scheduling

Welcome to the Jameson files. I’m Carrie Webber with Jameson and I am your host for this podcast. I’m so glad that you’re joining us again today for this episode.…

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Common Hurdles to Overcome in Financial Conversations

By Carrie Webber, Owner, The Jameson Group | October 2, 2020 | 0
Common financial conversation hurdles

Make effective financial and case presentations a priority. Margaret Thatcher once said, “Plan your work for today and every day, then work your plan.” I think it would prove difficult…

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Recent Posts

  • Why Subscription Website Platforms Are Here To Stay
  • Why You Can’t Afford to Wait To Assure Website Accessibility
  • Episode 143: Interview with Dr. Mark Hyman at ADA SmileCon 2022
  • Episode 142: How To Prevent Broken Appointments and No-Shows
  • Episode 141: Building Your Ideal Dental Team

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  • Robert Keller on 8 Marketing Tips For Successfully Reopening your Dental Practice after your COVID Shutdown
  • Dr Mark Hyman on Leading Through One of Dentistry’s Hardest Times
  • Marisa Porter on Stabilize and Soar—How Dental Practices Can Survive and Thrive During Uncertain Times
  • Marisa Porter on Stabilize and Soar—How Dental Practices Can Survive and Thrive During Uncertain Times
  • Toni Smith on Stabilize and Soar—How Dental Practices Can Survive and Thrive During Uncertain Times

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In Other News

why subscription website platforms are here to stay People sitting around computer smiling with coffee
June 5, 2023 by Marisa Porter

Why Subscription Website Platforms Are Here To Stay

A Really Brief History of Website Platforms Once upon a time, websites were online calling…

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Learn the importance of website accessibility for all and how to implement it for your dental practice.
February 28, 2023 by Marisa Porter

Why You Can’t Afford to Wait To Assure Website Accessibility

The clarity of the laws around web accessibility will continue to evolve. Accessibility is common sense and a right. Soon, all websites will be required to adhere to some standardized set of rules for accessibility. And before that point, all websites are in danger of litigation, especially in health and care industries.

Continue reading blog
Carrie Webber and Dr. Mark Hyman discuss the importance of continuing education for dentists.
January 27, 2023 by Carrie Webber, Owner, The Jameson Group

Episode 143: Interview with Dr. Mark Hyman at ADA SmileCon 2022

Our transcript of the discussion between Dr. Mark Hyman and  Jameson Files host Carrie Webber…

Continue reading blog
broken appointments and no-shows
January 3, 2023 by Carrie Webber, Owner, The Jameson Group

Episode 142: How To Prevent Broken Appointments and No-Shows

Our transcript of the podcast with  Jameson Files host Carrie Webber has been lightly edited…

Continue reading blog

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Leadership Coaching

As with everything on the business side of dentistry, leadership isn’t something that is taught or frequently discussed in dental school, yet here you are leading a team of dental professionals toward your vision and goals for your practice. Are you feeling stuck or overwhelmed? Through effective support in Jameson coaching and through regularly held Jameson Leadership symposiums, we can help you develop your skills as a business owner and leader so that you can create an all-star team of leaders on your team that are cohesively working toward a common set of goals.

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Increased Production

At Jameson, our mission is to help dentists and teams become more productive, more profitable, and ultimately more fulfilled in their practicing lives. Through in-office business and hygiene coaching to full-service marketing, our team at Jameson has your overall productivity and profitability in mind as we work to build your practice up with strong foundations for growth through comprehensive coaching and marketing support. Let us help you pursue and achieve your ideal practice vision. Contact us to schedule a complimentary Jameson Discovery Call today!

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Patient Retention

In any business, the key to consistent, steady growth is through the retention of the patients/customers/clients you already have and building from there. Do you have systems in place that builds loyalty in your patient family? Are you effectively communicating and building value for appointments and for continuous care so that your patients not only schedule appointments but also keep them? Let the Jameson advisors help you and your team elevate your communication, scheduling, retention and customer service skills so that you can build your practice more effectively from within.

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Case Acceptance

Most dental practices have more dentistry diagnosed and unscheduled with their patient family than could ever be delivered in a year – or sometimes in 10 years! This is a tell-tale sign of the importance of excellence in case presentation and the new patient experience.  Through your work with a Jameson advisor, you and your team will not only learn how to communicate to patients more effectively regarding their care, but incorporate processes that will help your patients say YES more frequently to the dentistry they want and/or need.

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Hygiene Optimization

Is your hygiene department as productive as it could be? Are your patients staying consistently active in their continuous care? Jameson’s hygiene coaching provides you with detailed clinical coaching, communications skills coaching and process development for the entire team so that your hygiene department can thrive! Jameson practices on average see an over 40% increase in hygiene production alone through the implementation of Jameson hygiene systems and skills.

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Systems Development

One of the most commonly shared areas of need in dental practices we speak with is the need for the implementation of or the streamlining of practice systems. In both your business and hygiene departments, the success of your practice is in direct proportion to the success of your systems!  Jameson’s method of in-office and virtual coaching helps you and your team develop stronger, more consistent and more effective systems – from scheduling and case presentation to hygiene retention and collections – so that you can have a healthier, happier practice.

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Propel Coaching Package

The Propel Coaching Package Includes:

  • One to two days of in-office coaching with you and your team on the specifically identified system or area of need.
  • One pre-session phone call or virtual session with your Jameson advisor to determine the specific agenda and learn more about your goals for your time together.
  • One post-session coaching call or virtual session with your Jameson advisor to follow-up on action plans from your in-office time together, troubleshoot areas of need, determine next steps and answer questions for you and your team.
  • Jameson resources relevant to your session to be assigned and determined by your Jameson advisor.
  • All advisor training is included in your investment.
Cover Band Website Package

The Cover Band Website Package Includes:

  • A personal Jameson Marketing guide through the initial setup process
  • Our core web platform, designed from the ground up for dentists
  • Online Review Gallery (Google, Facebook, Yelp, Yellow Pages)
  • Essential best practices for site structure and SEO markup
  • Before/After Procedure photo/video gallery
  • Team photo gallery
  • Easy to use site editing tools
  • Rich reporting and analytics
  • Custom template website personalized with your colors and brand.
  • Training on editing and updating the platform.
  • Our expert content development team will develop content outline and write original and unique site content for up to 5 services + 5 other pages.
  • Rich reporting and analytics
Cover Band Marketing Plan

The Cover Band Marketing Plan Includes:

  • A dedicated Account Manager
  • Optimization of Existing Site Content
  • Content Marketing for 1 Location (Low to Medium Density and Competition)
  • Optimization of Technical and Local SEO
  • Management of One Social Media Platform
  • Local Listings Review and Report (Quarterly)
  • Local Listings Management
  • Call Tracking and Reporting
  • Monthly Engagement and Conversions Reporting
Jameson Practice Builder Program

The Jameson Practice Builder Program Includes:

  • Fee is determined based on your need and the number of in-office visits your plan includes in a 12 month period.
  • In-office coaching days with a Jameson advisor for you and your entire team.
  • Monthly coaching calls/virtual sessions with your Jameson advisor to keep moving your progress forward.
  • Seats to Jameson’s Leadership Symposium in Oklahoma City, OK, led by Jameson founder, Cathy Jameson, PhD.
  • Jameson products and educational resources.
  • Monthly monitoring of your practice’s Key Performance Indicators.
  • An optional marketing assessment by the Jameson Marketing team.
  • All advisor travel is included in your investment.
Jameson Office Evaluation

The Jameson Office Evaluation Includes:

  • In-office evaluation and assessment of your practice by a Jameson advisor
  • Evaluation of your practice data and numbers to determine baseline operations.
  • Interviews with your team members to help determine their perception of the practice and roles within the practice.
  • Assessment of your practice systems and performance while you are up and running, seeing patients.
  • A determination of your practice’s strengths, weaknesses, opportunities and threats (SWOT analysis) based upon what is uncovered in your reports and performance.
  • Debrief by your Jameson advisor, executive summary report and recommended next steps based on top opportunities for growth and refinement will be provided.
  • All advisor travel is included in your investment.
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